The Prague Gaming and Tech Summit, a betting and gaming industry conference aimed at the Central and Eastern Europe market, will dedicate approximately 20-25% of its focus to affiliate marketing. The strategic shift adds a fresh and exciting dimension to the event's comprehensive agenda, according to the organizers.
The seventh edition of the show, organized by media and events platform Hipther Agency, will take place March 26 – 27 at Vienna House in Prague's Andel district, starting at 08:45 am. The show is “shaping up to be an exceptional event, not just for its traditional audience of industry leaders and innovators, but also as a newly emerging hotspot for iGaming affiliates,” according to the organizers.
Attendees will find a rich variety of topics. From compliance and licensing updates to the latest trends in SEO and marketing, the Summit promises to cover a broad spectrum of interests. “It's this variety that makes the event appealing to a wide range of professionals within the iGaming industry,” Hipther said of the event.
Specific panels, such as “AI, SGE, and all things changing in 2024 in the SEO landscape” and “Content, SEO, and PR working together to create EEAT strong SEO strategy in 2024,” are examples of the Summit’s diverse offerings. These sessions aim to provide actionable insights, directly applicable to various roles within the industry, including those of affiliates.
The introduction of “iGaming Mastery: Innovative Strategies in Marketing, PR, and Retention” is a highlight of the meeting. This panel is tailored to the interests of affiliates, offering strategies to enhance customer engagement and retention.
“The response to the Summit’s expanded focus has been overwhelmingly positive, demonstrated by the rapid allocation of free tickets for affiliates. This keen interest underscores the Summit’s position as a pivotal event for networking, learning, and staying updated with industry trends, not only for traditional attendees but also for the burgeoning affiliate community,” according to the summit's organizers.
Registration remains open, and with the expanded agenda, demand is high. “Whether you’re a seasoned iGaming professional or an affiliate looking to deepen your industry knowledge, the Prague Gaming & TECH Summit 2024 is the place to be,” the organizers said. Those wishing to register can do so here.