With the changing and developing internet age, we wake up to a new change every day, and today’s topic is artificial intelligence. Artificial intelligence is an innovation that has been studied for a long time and has been very popular in recent days.
Artificial intelligence is actually a kind of machine that completely mimics the functioning of the human brain. AI applications have basic human abilities such as language perception, learning, and understanding cause-and-effect relationships. And these applications are being used in many different areas day by day
One of the areas where AI is used the most is marketing. When determining your marketing strategy, you should take advantage of tools that offer free AI technology to take some of the burdens off your employees. In this article, you will learn the general features and prices of the best free AI tools for digital marketing.
Top 15 free AI tools for digital marketing
Almost all marketing tools have started to introduce AI as a new feature, and many of them are delivering good results. AI not only gives you new perspectives but also speeds up your workflow. For this reason, we have compiled the best AI tools for digital marketing for you.
AI tools for business
There are many AI tools for business, and you can review the features of 3 tools in different areas.
forms.app is a web-based tool that allows users to create forms, surveys, and quizzes online. With forms.app’s new AI feature, users can describe what kind of survey they want to AI and let it create new forms and surveys. Moreover, you can also generate questions and answers to these questions with AI. forms.app does not charge users any additional money for the AI feature.
With its user-friendly interface, it is very easy for users to create surveys and forms. Moreover, if you have never created a form or survey before, forms.app offers you more than 1000 ready-made templates so that you can create them in minutes without any coding knowledge. forms.app offers features such as conditional logic, money acceptance, signature gathering, score calculation, AI, advanced customization, and more in its free plan.
forms.app’s pricing: forms.app offers users a free plan. In addition, its paid subscriptions range from 12 USD to 59 USD per month when paid annually.
Semrush is an all-in-one marketing tool that all companies, both small and large, should have. Semrush primarily offers its clients marketing insights, keyword research, SEO, PPC, competitive research, and content marketing. Moreover, Semrush integrates AI in many of its services, providing users with a better experience.
Semrush’s pricing: Semrush offers a free plan but does not allow you to use almost any advanced features. Its paid memberships range from 119 USD to 449 USD monthly.
3. Bing AI
Search engines are one of the things you will definitely need everywhere in your business life. With Bing AI, Microsoft’s newly launched search engine, you can enjoy a new experience. Unlike other search engines, the AI feature provides answers to the questions asked by users by providing sources.
Bing AI’s pricing: Bing AI is completely free to download and use.
AI tools for content marketing
If you want to show up higher in searches and get noticed, you need to improve your content quality definitely.
One of the tools that you can combine many of your tasks in one tool is Notion. You can create to-do lists, add notes, and record your daily tasks in this note-taking application. With Notion, you can increase your productivity and contribute to your budget with its free plan. In addition, with the AI feature, you can get error-free articles and create a content strategy.
Notion’s Pricing: Notion subscriptions start at 8 USD per month, and custom pricing is available for enterprises
Jasper is an assistant that helps users to generate content. With Jasper’s AI feature, you can write articles, blog posts, or introductory texts on any topic you want. Even with the minimal information you provide, Jasper AI can research the internet and produce quality content for your blog.
Jasper’s Pricing: Jasper AI offers users a free trial, and its most affordable price starts at 49 USD per month.
Similar to Jasper AI, Anyword is one of the marketing platforms that have natural language processing and help to produce content. However, Anyword mostly generates content for social media posts, emails, and adverts. You can use this tool to present the most appropriate and engaging message to your target audience.
Anyword’s Pricing: Anyword offers a free plan for its users. Also, its membership ranges from 29 USD to 99 USD per month.
AI tools for affiliate marketing
Other tools that marketers should definitely use and benefit from are affiliate marketing tools. Here are some of the useful affiliate marketing tools:
In general, GetResponse helps you automate mailing processes and make your workflow smoother. With the help of GetResponse, you can prepare a mailing list and obtain customer data. Furthermore, you can earn a high income by joining GetResponse’s affiliate program.
GetResponse’s Pricing: GetResponse provides a free forever plan, and also its subscription plans range from 19 USD to 119 USD monthly.
Scaleo is a cloud-based affiliate tool that allows you to track all your collaborations and performance. It is a must-have tool, especially in the field of marketing, because, with Scaleo, you can manage your own brand’s affiliate programs.
Scaleo’s pricing: Scaleo offers only a free trial, and its subscription ranges from 240 USD to 750 USD monthly.
Rytr is essentially an AI writing assistant. With Rytr, you can write blog posts, informative content, and articles. Moreover, if you convince people around you to use Rytr, you get a 30% commission. If you want to stand out more in search engines, you can produce engaging content with Rytr.me.
Rytr.me’s pricing: With its free plan, you can generate 10k characters. Also, Rytr’s subscription plans range from 9 USD to 29 USD per month.
AI tools for email marketing
Another group of tools that must be used by marketers is email marketing. You can send AI-powered emails with the following platforms:
Customer.io is one of the platforms where you can prepare visuals and create emails for your business. In addition, you can create a workflow for yourself and add push notifications, emails, SMS, and reminders to it. With the AI feature, users can obtain the most beneficial workflow plan for their businesses.
Customer.io’s pricing: Customer.io does not have a free plan, but you can benefit from a free trial period. In addition, memberships start at 100 USD, and you should contact the sales team for other plans.
11. Brevo (formerly Sendinblue)
Another AI-powered tool that you can use for both SMS and email marketing service is Brevo. It provides convenience to users with its easy-to-use interface and drag-and-drop feature. You can use Brevo to experience a more effective marketing process and save time.
Brevo’s pricing: Brevo offers a free plan, and additionally, their subscription plans start at 25 USD per month.
The last popular email marketing tool is MailChimp. marketers can create much content through MailChimp without spending any effort. The AI feature helps you to write the content of the emails, and you can also make changes according to your request. Moreover, since MailChimp also shows the opening rates of e-mails, you can also observe how much interest your campaigns attract.
MailChimp’s pricing: MailChimp offers a free plan, but for those who want to have more advanced features, paid memberships range from 13 USD to 350 USD per month.
AI tools for social media marketing
Producing and planning social media content is a time-consuming process. You can make the best of your social media marketing with AI-powered tools.
Flick is one of the most popular social media management tools. With Flick, you can make many improvements to your social media; for example, you can take advantage of features such as hashtag tracking, hashtag generation, and post-editing. Moreover, with the AI feature, you can use it for things like writing content and finding captions.
Flick’s pricing: Flick does not have a free plan, but you can try all plans for free. Its memberships range from £14 to £68 per month.
Another successful tool you can use to promote your brand in the best way on social media is Influencity. With Influencity, you will both introduce your brand to everyone and reach larger audiences faster. Moreover, instead of manually registering the influencers you work with, you can track them more easily with the database in the application.
Influencity’s pricing: Influencity only has a free trial. In addition, paid memberships range from 168 USD to 698 USD per month.
Another platform that will help you grow your social media accounts in the fastest way is ContentStudio. ContentStudio helps users to create a content calendar and create quality content. With the AI feature, you can create caption templates, images, and hashtags.
ContentStudio’s Pricing: ContentStudio only has a free trial, and its paid plans range from 25 USD to 99 USD per month.
How do AI-powered tools are transforming industries?
With AI dominating another industry every day, it’s no surprise that marketing is next. However, the digital marketing industry has also adapted to this innovation very quickly. While the above 15 web tools are already very successful platforms in their fields, they have managed to stand out even more with their AI features.
In the field of digital marketing, AI both attracts new customers and makes existing ones more satisfied. Artificial intelligence is programmed to do what it is asked to do in the fastest and best way. This increases customer satisfaction in digital marketing and gains more leads.
How can you use AI tools for your benefit?
Although many tools have ready-made templates to save their users time, even using them is a time-consuming process. After you describe in detail what kind of thing you need to AI tools, it will reveal the best result for you. Artificial intelligence will enable you to look at things from another perspective and make you more open to innovations.
Key points to take away
To summarize, benefiting from top AI tools for marketing is a great choice if you want to make your brand reputation among others. While using these online tools to plan your marketing strategies is already very useful, taking advantage of AI features will take you one step ahead of your competitors. In order not to fall behind the innovations and to bring different perspectives to your brand, start using tools with AI features without wasting time!
Author bio: Ebru Çelik is an Outreach Operations Specialist and Content Writer at forms.app, a form builder application that helps create elegant forms in no time. She loves to write, especially on topics like customer engagement and marketing strategies. She likes to watch movies in her spare time.